The new era of prospecting: how to humanize the sales process in a digital world
Humanizing Digital Prospecting: A New Era for U.S. B2B Sales In today’s hyper-digital business environment, decision-makers expect more than automated sequences and templated emails. They want authentic conversations that address their unique challenges. Yet many B2B companies over-rely on automation and lose the human touch that drives real trust and conversion. At Prospecta Global Solutions, […]
Investigative Posture: the cherry on the cake to increase your sales
Investigative Posture: how insightful inquiry boosts B2B sales In today’s market, 93 % of B2B buyer journeys begin with online research. As a result, prospects rarely come to your team cold—they already have expectations. They want to feel understood, not just sold to. Rather than pushing a pitch, cultivating an Investigative Posture helps your sales […]
