How to define your ideal customer profile and build high-converting prospect lists
Ideal customer profile: how to build prospect lists that convert In B2B outbound prospecting, guesswork is expensive. Time spent chasing the wrong accounts leads to bloated pipelines, missed quotas, and high customer acquisition costs. The solution? Start with a laser-focused Ideal Customer Profile (ICP). In this guide, you’ll learn how to define your ICP and […]
